by Nora Dillon | Sep 19, 2019 | Acquisition Marketing, Data Marketing Trends, Direct Marketing, Prospect Data, Retail Marketing, Targeting and Segmentation
If you haven’t checked out the first part of this series on how to establish your audience and understand your targeting goals, read it here: Part 1: Understanding The Market. Marketing Channels Once you know who your audience is, and what their needs are...
by Nora Dillon | Sep 16, 2019 | Acquisition Marketing, Direct Marketing, Lead Generation, Mortgage Marketing, New Mover Marketing, Targeting and Segmentation
With the new year fast approaching, it’s time to reassess and evaluate marketing strategies, especially in the rapidly changing environment of real estate. Millennials are on the rise as first-time home buyers, and it’s important to know who comprises that...
by Nora Dillon | Mar 16, 2019 | Acquisition Marketing, Data and Analytics, Data Marketing Trends, Direct Marketing, Lead Generation, Mortgage Marketing, Targeting and Segmentation
It’s easy to think you can overlook direct mail marketing campaigns with all the new digital marketing strategies out there. However, it’s time to rethink that. Direct mail is still outperforming many other marketing channels and by combining direct mail...