The need for data acumen in today’s business world.
Data-literate employees are 23 times more likely to contribute to company decision making. Read about data acumen and how it can benefit you and your business.
Underbanked Population into your book of business
We all know at least one person who is seemingly bad with money. They’re always borrowing from you, always late on their bills, and always seem to be in a bad mood. You may have even wondered how they manage to stay afloat financially. The answer? Likely, they’re not. This person is likely living in […]
The Rise of Revolving Debt- How Can Your Business Capitalize?
The use of credit cards and personal loans has surged in recent years, but that doesn’t necessarily mean Americans are in financial trouble.
I Want Privacy! Until I Don’t…
It’s Monday, July 11, 2022 and I opened my Inbox this morning and the first email I see is from Microsoft Viva. The email heading is “Commitments and follow-ups”. There are only 2 entries. One is from Ultimate Seats – Tech Support and it says “Please call him Monday afternoon to see if he can […]
Give Me the Good Leads
Perhaps the most famous movie for lead generation is Glengarry Glen Ross. In this epic movie featuring an all-star cast of Al Pacino, Jack Lemmon, Alec Baldwin, Alan Arkin, Ed Harris and Kevin Spacey, the word leads is used over 100 times in the 100 minute movie. And most of the dialogue around the leads […]
Predictive Analytics Are Driving Insight and Growth for Marketers
Data is knowledge, and knowledge is power. We’ve all heard the saying that history repeats itself, and the same often holds true for data. Of course there are outliers, but more and more marketers are turning to predictive analytics to find common patterns, factors, attributes, and behaviors that make up their past audience to predict […]