DataCloud

Finally, crush campaign timelines.

Altair DataCloud puts powerful credit and consumer intelligence at your fingertips. In a few clicks you can build, refine and activate high-performing audiences. It’s the fastest way to go from campaign idea to results.

Self-Serve Platform

DataCloud: Turn data into revenue today

Altair DataCloud is built by marketers for marketers who want to move fast. Whether you’re launching firm-offer-of-credit campaigns or targeting new movers, the platform delivers real-time access to credit, consumer, and behavioral data—all in one place. With an intuitive interface, build precise segments, apply complex logic, and activate across channels the same day. Say goodbye to delays and generic data, and hello to speed, precision, and real results.

Self-Serve Simplicity

Intuitive UI to get started quickly.

Credit + Consumer Data

Access 250M+ individuals and 1,000+ attributes for sharper segmentation.

Real-Time Readiness

Instantly view audience counts and launch campaigns same-day.

Omnichannel Activation

Export to CRM, integrate via API, or launch across direct mail, email, and digital.

Always-On Intelligence

Tap daily triggers and life event signals to reach prospects when they’re ready to act.

Proof you’re targeting intelligently with DataCloud

4,600+

Active DataCloud platform users

250M

Individuals to target

5,000+

Consumer and credit attributes

50%

Larger qualified audience reach

< 1 hour

Turnaround on campaign activation

Use Cases

The plays top marketers run with DataCloud

Credit Marketing

Run firm-offer-of-credit campaigns with tri-bureau precision and real-time access to 200+ credit attributes—no delays, no middlemen.

Consumer Marketing

Reach high-intent audiences using 1,000+ lifestyle, behavioral, and property attributes—all fully compliant and ready to activate.

Triggered Campaigns

React in real time to daily credit inquiries with always-on triggers that launch campaigns the moment prospects signal intent.

Life Event Targeting

Target movers, homebuyers, or life milestone audiences using real-time signals that align your outreach with actual consumer behavior.

Enrichment & Appends

Supercharge your CRM with email, phone, and custom attribute appends to boost match rates and improve multichannel performance.

Cross-Channel Activation

Activate data-rich audiences across email, direct mail, and digital platforms—all from one platform with seamless API or export options.

Meet prospects across channels.

Altair’s data is ready for precise, yet scalable cross-channel marketing outreach.

Direct Mail
Email
Phone
Digital
CTV

Click. Create. Convert.