by Nora Dillon | Sep 30, 2019 | Acquisition Marketing, Data and Analytics, Data Marketing Trends, Prospect Data, Targeting and Segmentation
Personalized marketing is everywhere. Digital channels use cookies, search terms, click through rates and so on in order to enable marketers to track, measure, and take advantage of everything from consumer tastes and trends to marketing placement based on where the...
by Nora Dillon | Mar 16, 2019 | Acquisition Marketing, Data and Analytics, Data Marketing Trends, Direct Marketing, Lead Generation, Mortgage Marketing, Targeting and Segmentation
It’s easy to think you can overlook direct mail marketing campaigns with all the new digital marketing strategies out there. However, it’s time to rethink that. Direct mail is still outperforming many other marketing channels and by combining direct mail...
Recent Comments