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Give Me the Good Leads

Give Me the Good Leads

by Dave Hadaway | May 20, 2022 | Acquisition Marketing, Data and Analytics, Data Marketing Trends, Lead Generation, Mortgage Marketing, Predictive Analytics, Prospect Data

Perhaps the most famous movie for lead generation is Glengarry Glen Ross. In this epic movie featuring an all-star cast of Al Pacino, Jack Lemmon, Alec Baldwin, Alan Arkin, Ed Harris and Kevin Spacey, the word leads is used over 100 times in the 100 minute movie. And...
5 Ways Altair Can Help You Find In-Market Leads

5 Ways Altair Can Help You Find In-Market Leads

by Dave Hadaway | May 10, 2022 | Data Marketing Trends, Lead Generation, Mortgage Marketing, New Mover Marketing, Prospect Data

Photo by Arlington Research on Unsplash  Are you looking for in-market leads? Altair has the data you need to find more in-market leads. We have the most comprehensive and accurate credit and marketing data in the industry. What are in-market leads and why are they...
Historically Low New Home Listings Coming to an End?

Historically Low New Home Listings Coming to an End?

by Dave Hadaway | Oct 19, 2021 | Data Marketing Trends, Mortgage Marketing, New Mover Marketing

From lumber to groceries, from cars to toilet paper, the COVID issues have thrown the US supply chains into turmoil.  None as drastic as the US housing market.  Looking at the chart above, you can see that home listings have been above 1.5 million for the...
Evidence of a Housing Bubble Ready to Pop

Evidence of a Housing Bubble Ready to Pop

by Dave Hadaway | Sep 16, 2021 | Data Marketing Trends, Mortgage Marketing

In many areas of the country, housing prices have screamed 20, 40, even 60% higher in the past 12 months.  Peaking in April, communities have seen very low inventory and, in many cases, multiple buyers competing and escalating home prices to stratospheric...
How to Retain Your Mortgage Clients with Today’s Low Mortgage Rates

How to Retain Your Mortgage Clients with Today’s Low Mortgage Rates

by David Hadaway | Jun 9, 2020 | Data Marketing Trends, Mortgage Marketing, Retention Marketing

   Interest rates have dropped below 4% and have sunk into the low 3’s.  Over 24 million homeowners with an outstanding mortgage have a first mortgage rate above 4%.  Looking at credit scores and current standing, about 13 million of these homeowners are...
What is Working – Week of May 29, 2020

What is Working – Week of May 29, 2020

by Dave Hadaway | May 29, 2020 | Acquisition Marketing, Consumer Finance Marketing, Direct Marketing, Mortgage Marketing, Retention Marketing

  Well, we are still in the middle of uncertainty and unprecedented unemployment (over 40 million unemployment claims), economic contraction (the economy by some estimates has contracted 5%+), and many parts of the country still in complete or partial shut-down. ...
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