2019 Housing Market Trends
The approaching year is one filled with uncertainty for those in the real estate industry; with many buyers beginning to pump the brakes on home buying after failing to meet an expectation of a historically competitive market this year. Instead, mortgage applications have fallen to a four year all time low as home buyers are […]
Using Real Time Data to Originate More Loans
No matter which sector of the financial industry you’re in, if you’re targeting prospects for mortgage loans, payday loans, installment loans, consumer finance loans, etc., one of the most important ways to create valuable target segments and market accurately and effectively, is through using tri-bureau credit data in order to pull your best prospects. A consumer’s credit […]
Building an Effective Acquisition Campaign: Measurement and Analytics
Before your campaign even begins, you’ll want to have set benchmarks in order to measure your campaign results and monitor over time to see where you’re landing in comparison to your goals, both throughout the campaign and afterwards.
5 Marketing Strategies To Attract First-Time Home Buyers In 2019
Millennials are on the rise as first-time home buyers, and it’s important to know who comprises that audience and the most effective strategies to reach them.
3 Ways to Increase Direct Mail Response Rates
Direct mail is outperforming many other marketing channels and by combining direct mail and digital marketing, you’ll quickly see your response rates across all platforms showing an increase in engagement, response, and brand awareness.