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Healthcare

In a saturated healthcare market, patients have more choices than ever before.

Altair offers leading healthcare providers the tools to attract new patients, support service line growth, retain existing patients, and deciding where to build their facilities.

GOALS

New Patient Acquisition

We help leading healthcare providers acquire new customers using strategic audience selection to identify the right potential patients and understanding the best channels to reach them.

    Service Line Support & Growth

    If your goal is to grow your patient base for a specific services line, we can help identify new and existing patients who would be a good candidate for the services you offer and put together a full-service campaign to reach them.

      Retaining Existing Patients

      Are you losing patients? We help you put together a campaign to recall lapsed patients who are overdue for routine services.

        Site Selection

        We’ve developed an innovative site selection process that optimizes for potential patients net of competition. Most importantly our approach is patient-centric—modeling the relative attractiveness of their choices from their location, whether at home, office, or school.

          Altair’s Advantage

          Data Assets
          • Multi-sourced consumer database with thousands of attributes
          • Health data – specific ailments and treatments and a variety of attributes to address social determinants of health and patient’s propensity to manage health and persist in treatment.
          • New Mover database that allows healthcare providers to target prospects who are new to their service area.
          Analytics
          • Advanced data science and predictive modeling allows us to identify and target prospects with a high propensity to become your customer.
          • Database enhancement and customer profiling allows you to derive key insights from your database to find out what differentiates your customers from the general population.
          Technology
          • Our data access tools make it easy and convenient for you (or your partner agency) to get the data you need.
          Industry Expertise
          • Our team has a wealth of experience working with some of the nation’s leading healthcare providers – including DSOs, hospitals, hospital systems, and PCPs.

          Client Commitment

          • Our clients are our purpose. Seriously. If you don’t win, neither do we! We are driven to ensure your campaigns result in cost effective customer acquisition and retention.
          • We offer campaign tracking and measurement to ensure we are continuously optimizing your campaign for the best results.