Mortgage Lending
Finding homeowners who need cash, are looking to move to a new home, or can benefit from a rate reduction is an ever-increasing challenge in today’s market.
Altair has been providing leading mortgage lenders the tools to attract new customers and retain existing ones for two decades. We provide access to one of the most robust and multi-sourced databases to support both prescreen and invitation-to-apply (ITA) campaigns.
GOALS
New Customer Acquisition
VA, CONV, HELOC, FHA, Non-QM, Reverse
We help you discover who is in the market to purchase a new home. Plus, find qualified prospects who are actively seeking out a mortgage refinance.
Customer Retention
Are your customers tempted to search for a different lender with a better rate?
We help you find out.
Altair’s Advantage
Data Assets
- Tri-Bureau credit data available, including daily mortgage triggers.
- Multi-sourced consumer and mortgage database with thousands of attributes.
- Digital Shopping Indicators alert us when prospects are actively online searching for the mortgage products you offer.
Analytics
- Advanced data science and predictive modeling allows us to identify and target your desired audience – whether you want to use one of our tried-and-true shelf models or have us create a custom model just for you.
- Database enhancement and customer profiling allows you to derive key insights from your database to find out what differentiates your customers from the general population.
Technology
- Our data access tools makes it easy and convenient for you (or your partner agency) to get the data you need.
- Fanatic of automation? Ask us how our API solution can automate your process.
Industry Expertise
- Our team not only carries a wealth of experience, but also stays up to date on industry trends and best practices to ensure our clients succeed.
Client Commitment
- Our clients are our purpose. Seriously. If you don’t win, neither do we! We are driven to ensure your campaigns result in cost effective customer acquisition and retention.
- We offer campaign tracking and measurement to ensure we are continuously optimizing your campaign for the best results.