Better Data = Better Decisions
Better Strategy = Better Results
The Altair Data-Driven Marketing Process:
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Strategic understanding is key to this process as it turns intelligence into wisdom. Use our industry experience and marketing know how to help you create a strategy that gets results.
INDUSTRIES WE SERVE
Consumer Lending > Mortgage > Healthcare > Marketing Agencies > Insurance > Home-Related Services
3 OF THE TOP 10 MORTGAGE LENDERS
3 OF THE TOP 5 HOSPITALS AND HEALTH SYSTEMS
21 YEARS IN THE DATA SCIENCE BUSINESS
2 OF THE TOP 10 CONSUMER LENDERS
CREDIT DATA FROM ALL 3 MAIN BUREAUS
Our customers trust us to maximize the power of their data to make informed decisions in a complex and ever-evolving digital world.
Founded in 2001 by top industry experts, Altair’s mission is creating successful and innovative marketing campaigns through a unique combination of better data and better strategy.
Get more from your marketing investments by using data insight that delivers high impact results.
Latest Insights
Cracking the Code: How Credit Data and Alternative Data Sources Transform Your Marketing Decisions
As a consumer lender, making effective lending decisions is crucial to your business’s success. With the ever-increasing amount of competition in the lending landscape, you need to be able to identify those who can pay back their loans and weed out those who cannot....
Upscale Your Direct Mail Marketing Strategy: Segment, Suppress, Append, and Trigger
Mailboxes were once filled with unending piles of mail, and marketers would often employ the “Spray and Pray” method of advertising in the hopes of connecting with the right people. Those days are long gone, and direct mail marketing strategies have undergone a...
Leveraging Data-Driven Marketing to Enhance Customer Experience in Consumer Lending
Leveraging Data-Driven Marketing for Enhancing Customer Experience in Consumer Lending | Altair Data
Discover how consumer lenders can leverage data analytics to gain invaluable insights into their customers, improve customer experience, and create innovative solutions tailored specifically for their target audience. Get ready to take your marketing strategy to the next level with these tried and tested industry tips from Altair Data!