by Dave Hadaway | May 4, 2023 | Data Marketing Trends
As data-driven marketing continues to evolve, companies are searching for more effective ways to target and engage potential customers. One tool that has emerged as a powerful solution is the credit trigger. What is a Credit Trigger?A credit trigger is a data-driven...
by Dave Hadaway | Apr 27, 2023 | Consumer Finance Marketing, Data and Analytics, Data Marketing Trends, Targeting and Segmentation
As consumer loan markets experience dramatic changes in recent years, you must remain informed of the latest trends. 2023 is a fascinating year for consumer lending, as demand among both institutional lenders and borrowers continues to be incredibly high while...
by Dave Hadaway | Apr 10, 2023 | Data Marketing Trends
The banking, mortgage, and consumer lending space is constantly evolving. With the emergence of new technologies and data-driven insights, it’s becoming increasingly important for businesses in this space to stay up-to-date on the latest trends. One of the most...
by Dave Hadaway | Mar 15, 2023 | Data and Analytics
Automation has been transforming the financial services industry at an unprecedented pace. With the rise of new technologies such as robotic process automation (RPA), machine learning (ML), and artificial intelligence (AI), financial services organizations are...
by Dave Hadaway | Mar 1, 2023 | Data Marketing Trends
How do you turn your valuable consumer data into cash flow? It’s a question that every marketer wrestles with. The good news is, there are several ways to use consumer data to create email campaigns that improve retention and acquisition rates. In this blog...
