2019 Consumer Trend Report
1. Intuitive Total Health Services: The trend towards total health consciousness and experiences is projected to sharply increase in the coming year. Growing interest in organic products that boost natural health, such as probiotic skincare and fermented foods, are set to make an impact in the food and beauty industries. When it comes to high […]
Predictive Analytics Are Driving Insight and Growth for Marketers
Data is knowledge, and knowledge is power. We’ve all heard the saying that history repeats itself, and the same often holds true for data. Of course there are outliers, but more and more marketers are turning to predictive analytics to find common patterns, factors, attributes, and behaviors that make up their past audience to predict […]