by Dave Hadaway | Jul 22, 2022 | Consumer Finance Marketing, Data and Analytics, Data Marketing Trends, Direct Marketing, Mortgage Marketing, Retention Marketing, Targeting and Segmentation
Like many of you, I have several banking relationships, loans and credit cards. I bank with a large, regional bank. I have a little used credit union account. My mortgage is with a large mortgage servicer. I have a couple of credit cards with 2 of the largest...
by Dave Hadaway | Jul 11, 2022 | Data and Analytics, Data Marketing Trends, Direct Marketing, Predictive Analytics, Targeting and Segmentation
It’s Monday, July 11, 2022 and I opened my Inbox this morning and the first email I see is from Microsoft Viva. The email heading is “Commitments and follow-ups”. There are only 2 entries. One is from Ultimate Seats – Tech Support and it says...