If you’re like most people, you probably think of the credit bureaus as three separate entities. And while it’s true that Experian, Equifax, and TransUnion all collect and maintain their own data, there are actually a number of benefits to working with all three bureaus at once. Here at Altair Data, we’ve built strong relationships with all three credit bureaus, and we believe that our tri-bureau approach provides our clients with a number of advantages.
All Around Point of View of Your Customers
The first benefit of tri-bureau data is that it gives you a more complete picture of your customers. Each bureau has its own unique data set, so by working with all three, you can get a more comprehensive view of your customer base. This is especially important when you’re trying to target new customers, as you can use the additional data points to create more accurate profiles.
Efficient and Cost Effective
Another benefit of tri-bureau data is that it can help you save time and money. Managing multiple bureau relationships can be time-consuming and expensive, but by working with all three bureaus at once, you can streamline your processes and get the most bang for your buck. And because we update our data daily, you can be confident that you’re always working with the most up-to-date information.
Reach a Wider Audience
Finally, tri-bureau data can help you broaden your audience. Each credit bureau has its own strengths and weaknesses, so by working with all three, you can reach more people with your message. This is especially important in today’s competitive marketplace, where every customer counts.
Conclusion
If you’re not already using tri-bureau data in your marketing efforts, now is the time to start. The benefits of working with all three credit bureaus are numerous, and by partnering with Altair Data, you can get the most comprehensive view of your customer base. Contact us today to learn more about how we can help you take your marketing to the next level.