Don’t compete with the big boys, beat them. How to embrace your niche and take on the megabanks and fintechs

Don’t compete with the big boys, beat them. How to embrace your niche and take on the megabanks and fintechs

As banks and credit unions try to keep up with the ever-evolving demands of customers, they’re finding it increasingly difficult to compete against fintechs and megabanks. To succeed in this competitive landscape, financial institutions must embrace niche...
Keeping Customers Happy During Branch Closures

Keeping Customers Happy During Branch Closures

Branch networks are shrinking, and banks need to get better at handling this disruptive process with empathy. People need more from banking institutions than just efficient transactions. We all know that 31% of customers who switched banks did so when a branch closed....
Home Equity Lines of Credit

Home Equity Lines of Credit

Home Equity Lines of Credit on the RiseĀ  As interest rates continue to rise, many homeowners are looking for ways to tap into the equity they have in their homes. In the second quarter of this year, Americans took out $66 billion in home equity lines of credit...
The Benefits of Tri-Bureau Data

The Benefits of Tri-Bureau Data

If you’re like most people, you probably think of the credit bureaus as three separate entities. And while it’s true that Experian, Equifax, and TransUnion all collect and maintain their own data, there are actually a number of benefits to working with all...
The Importance of Email Marketing

The Importance of Email Marketing

As other digital marketing strategies have evolved, email marketing is as important as ever. Creating a strong email marketing strategy helps you reach and connect with your target audience in a personalized way and increase sales at an affordable cost. Just as other...