Don’t compete with the big boys, beat them. How to embrace your niche and take on the megabanks and fintechs

Bank and credit unions are facing stiff competition from fintechs, megabanks, and other financial institutions. Learn how embracing niche marketing can help them beat the odds by addressing specific customer needs in an engaging way.
Keeping Customers Happy During Branch Closures

Learn how data can be used to create new digital experiences for customers during branch closures. #BankingRevolution #DigitalEmpathy
Home Equity Lines of Credit

With Altair’s advanced targeting capabilities, we can find qualified consumers who can benefit from home equity line of credit. Let Altair help you grow your business! Visit altairdata.com for more information about the depth of our data.
#altairdata #datamarketing #AltairMakesDataEASY #data #marketing #digitalmarketing #marketingdigital #leadsgeneration #innovation #technology #datascience
The Importance of Email Marketing

The data is in, and it’s clear that email marketing remains a vital medium for every business. Learn why the best agencies are fully embracing top-of-funnel tactics like email campaigns to acquire new customers in our latest blog post, “The Importance of Email Marketing.”
How to Know if Your Agency is Really Data-Driven

While it’s easy to say that you’re data-driven, it can be harder to prove it. Here are four ways to determine if your agency really knows their stuff.
Don’t Leave LTV out of Your Data Strategy

Title: Don’t Leave LTV out of Your Data Strategy | Altair Data
Meta Description: Digital marketing has changed the way businesses approach their marketing strategies. Making sure you’re using digital to its fullest potential is critical for your business growth, and it starts with understanding customer lifetime value (LTV). Here are some tips on how to integrate LTV into your data marketing strategy.