Don’t compete with the big boys, beat them. How to embrace your niche and take on the megabanks and fintechs

Bank and credit unions are facing stiff competition from fintechs, megabanks, and other financial institutions. Learn how embracing niche marketing can help them beat the odds by addressing specific customer needs in an engaging way.
Keeping Customers Happy During Branch Closures

Learn how data can be used to create new digital experiences for customers during branch closures. #BankingRevolution #DigitalEmpathy
Home Equity Lines of Credit

With Altair’s advanced targeting capabilities, we can find qualified consumers who can benefit from home equity line of credit. Let Altair help you grow your business! Visit altairdata.com for more information about the depth of our data.
#altairdata #datamarketing #AltairMakesDataEASY #data #marketing #digitalmarketing #marketingdigital #leadsgeneration #innovation #technology #datascience
The Benefits of Tri-Bureau Data

If you’re like most people, you probably think of the credit bureaus as three separate entities. And while it’s true that Experian, Equifax, and TransUnion all collect and maintain their own data, there are actually a number of benefits to working with all three bureaus at once. Here at Altair Data, we’ve built strong relationships with all three credit bureaus, and we believe that our tri-bureau approach provides our clients with a number of advantages.
Don’t Leave LTV out of Your Data Strategy

Title: Don’t Leave LTV out of Your Data Strategy | Altair Data
Meta Description: Digital marketing has changed the way businesses approach their marketing strategies. Making sure you’re using digital to its fullest potential is critical for your business growth, and it starts with understanding customer lifetime value (LTV). Here are some tips on how to integrate LTV into your data marketing strategy.
Despite Market Conditions, Consumers Are Still Interested in Buying Homes

Mortgage rates have been on the rise lately. This has caused many mortgage companies to scale back on their marketing as they believe consumers are less likely to purchase a home in these conditions. However, according to Altair’s Digital Shopping Indicators (DSI) consumers looking for a new home has been steadily increasing over the last three months.